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Behind the Business

Behind the Business

Hosted by: Jemma Broadstock

Join Jemma Broadstock, psychology-obsessed entrepreneur and coach, in a series of intimate and vulnerable conversations with online entrepreneurs. Each episode will peel back the curtain on the realities behind...

Episodes

Change: from ice hockey to business owner with Shaun

Season #2

Change: from ice hockey to business owner In this episode, we delve into Shaun's ice hockey past and how it influences his current business, instilling discipline, teamwork, and resilience. We discuss the challenge of...
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Boundaries: when to say no with Katrina

Season #2

Boundaries: when to say no In this episode, we explore the delicate balance between signing clients and knowing when to say no to protect yourself and your business. We also discuss how having a baby can profoundly...
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Messaging: niche = freedom with Abbie

Season #2

Messaging: niche = freedom In this episode, we delve into the crucial aspects of messaging and positioning, highlighting their role in establishing a strong brand presence. We discuss the power of niching and how...
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Branding: embracing your weird with Megan

Season #2

Branding: embracing your weird In this episode, we explore the importance of embracing your weirdness in branding, emphasising how leaning into your uniqueness can attract your dream clients. We discuss the balance...
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Marketing: book deal, passive income & brand deals with Alice

Season #2

Marketing: book deal, passive income & brand deals In this episode, we delve into Alice's journey of securing her book deal, her opinions on passive marketing, challenging the notion of its existence and offering...
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Messaging: being authentic without losing expertise with Abby

Season #2

Messaging: being authentic without losing expertise with Abby In this episode, we discuss the power of doing things your way to attract dream clients, focusing on what feels right and aligns with who you are, beyond...
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Pivoting: the messy middle with Andrea

Season #2

Pivoting: the messy middle In this episode, we explore what success looks like in the online space and how to achieve it. We dive into the messy bit between starting and scaling, offering insights on navigating this...
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Alignment: what you want vs what your clients want with Rebecca

Season #2

Alignment: what you want vs what your clients want with Rebecca In this episode, I sit down with my long-term client Rebecca to reflect on her journey over the past year since we last recorded an episode. We discuss...
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Success: being the secret weapon BTS with Crystal

Season #2

Success: behind the secret weapon BTS with Crystal In this episode, we chat about Crystal's incredible journey from ghost writing at just 14, to being the secret weapon behind New York Times bestsellers. We touch on...
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Money: but make it fun with Jessica

Season #2

Money: but make it fun with Jessica In this episode, we dive into the complex relationship between fun and money, sharing the  journey of closing down a 6-month mastermind and the grief that comes with realising an...
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